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Hack To Start
Episode 87

Robleh Jama

Founder @TinyHeartsapps an award-winning product studio.

Listen to this episode on iTunes, Stitcher, & Google Music

Robleh Jama is the Founder & CEO of Tiny Hearts, a six year old design studio in the heart of Toronto, Canada. Robleh began his journey into entrepreneurship while in university, building and selling his first startup. He then quickly began to explore creating mobile products, mixing design consultancy and experimental product creation in-house. Six years later, Tiny Hearts has created several award-winning apps - @WakeAlarm (#1 utilities), Quick Fit (featured in Apple TV ad) + @Nextkeyboard (#2 overall App) - used by millions of people around the world. Robleh joins us to share his story, how he got into startups, how Tiny Hearts is different, the tactics they leverage to gain traction & be featured by Apple, and much more!

Main Objectives For This Episode

  • Learn more about Robleh.
  • Learn more about how Robleh got into startups & building apps.
  • Learn more about Tiny Hearts.
  • Learn more about how Robleh & Tiny Hearts' approach to product marketing.
  • And more!

Episode Overview

Robleh Jama is the Founder & CEO of Tiny Hearts, a six year old design studio in the heart of Toronto, Canada.

Robleh began his journey into entrepreneurship while in university - building and selling his first startup. He then quickly began to explore creating mobile products, mixing design consultancy and experimental product creation in-house.

Six years later, Tiny Hearts has created several award-winning apps, including: @WakeAlarm (#1 utilities), Quick Fit (featured in Apple TV ad) + @Nextkeyboard (#2 overall App) - used by millions of people around the world.

Robleh joins us to share his story, how he got into startups, how Tiny Hearts is different, the tactics they leverage to gain traction & be featured by Apple, and much more!


What You'll Learn In This Episode

  • How Robleh got into startups & building products.
  • What sets Tiny Hearts apart.
  • How Tiny Hearts approaches building award-winning apps used by millions of people worldwide.
  • How they gained traction for their apps on the App Store and Kickstarter.
  • And more!

Some Of The Questions We Ask

2:08
Where are you from, what did you study, and how did your passion for entrepreneurship develop?

3:40
While attending university, you created your first startup called Sneaker Play. What’s Sneaker Play? And what was it like building a company while attending university?

7:04
Today, you’re currently the Founder and CEO of Tiny Hearts. A six year old design studio in the heart of Toronto, Canada. What motivated you to start Tiny Hearts?

13:49
Wake was named #1 Utilities and Top 30 App in the Appstore, as well as free app of the week. What were some of the marketing tactics you used?

18:56
A popular fitness application that provides users with a 7 minute full body workout plan. What problem are you solving with Quick Fit. Who are your typical users?

22:44
So on the topic of building relationships, QuickFit was featured in a major Apple TV commercial. So what was that experience like? What were some of the major outcomes of being featured in an Apple ad?

26:40
With the launch of Next, you guys took a bit of a different approach when it came to the launch the application by deciding to use KickStarter.
Why go down the crowdfunding route to launch this product?

33:31
You’re passionate about blogging and being present in online communities. How has this impacted both Tiny Hearts and your personal brand? Also, Is this something you recommend for everyone?

34:21
Any recommendations on some great content that you’ve come across lately?

35:18
Any last thoughts or personal mottos that you live by that you think others should know about?


Here are some of the most important links and resources mentioned throughout the show.

Twitter Handles & Websites

Robleh Jama on Twitter
Robleh Jama on the web
Robleh Jama on Medium
Tiny Hearts on Twitter
Tiny Hearts on the web
Tyler Copeland on Twitter
Franco Varriano on Twitter

Devices, Apps, and Books

Wake
Next Keyboard
Emoji Party
Medium
What's Next In Computing?
Nuzzel
The Hard Thing About Hard Things

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