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Hack To Start
Episode 39

Caneel Joyce

Ideawoman, growth strategist, data nerd, design thinker @stanforddschool

Listen to this episode on iTunes, Stitcher, & Google Music

Caneel Joyce is the CEO of Kickass Enterprises, her consulting practise that combines creativity with insights about human behavior to design elegant solutions to real problems. She is an ideawoman, a design strategist, and a startup team builder who leverages creativity, data and psychology to design powerful products and build kickass companies. She previously lead growth & creativity at Britely and has taught several classes at the London School of Economics and the d.school at Stanford. Caneel shares lots of amazing insights with us - everything from how constraints increase creativity, how conflict can be productive, how to negotiate, why a solid vision and a mission are critical to growth, and much more.

Main Objectives For This Episode

  • Learn more about Caneel.
  • Learn more about Organizational Design, creativity, negociation & growth.
  • Learn more about how Caneel got into startups & consulting.

Episode Overview

Caneel Joyce is the CEO of Kickass Enterprises, her consulting practise that combines creativity with insights about human behavior to design elegant solutions to real problems.

She is an ideawoman, a design strategist, and a startup team builder who leverages creativity, data and psychology to design powerful products and build kickass companies. She previously lead growth & creativity at Britely and has taught several classes at the London School of Economics and the d.school at Stanford.

Caneel shares lots of amazing insights with us - everything from how constraints increase creativity, how conflict can be productive, how to negotiate, why a solid vision and a mission are critical to growth, and much more


What You'll Learn In This Episode

  • How Caneel's career in startups began.
  • Why constraints improve creativity, how to become a better negociator, and why a solid vision & mission are critical to growth.
  • How to approach growth & design thinking.
  • And more!

Some Of The Questions We Ask

1:32
Where are you from, what did you study and how did your passion for entrepreneurship start?

3:46
You’ve got a PhD in organizational behaviour - can you elaborate a bit more on what organizational behaviour is? And what are the best types of conflict for teams?

16:24
What’s the biggest lesson from the class on negotiations?

20:56
You previously lead growth and creativity at Britely. What is Britely? And how did you approach growth and creativity there?

24:21
MashLogic, the parent company of Britely, was acquired by Groupon in February of 2013. What was that process like for you?

26:44
What’s the most important piece of advice you’d share with founders and early stage startups about User Experience Design Research?

38:24
Where do you see the biggest opportunities for entrepreneurs? Any technologies or industries that really interest you?

42:02
What apps, books, devices or tools are you obsessed with right now?

45:23
Any last thoughts or personal mottos that you live by that you think others should know about?


Here are some of the most important links and resources mentioned throughout the show.

Twitter Handles & Websites

Caneel on Twitter
Caneel on the Web
Tyler Copeland on Twitter
Franco Varriano on Twitter

Devices, Apps & Books

Aspiration
Getaround
StitchFix
Asana
Android
Samsung Note 4

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